Studio production asset management: not broadcast workflow like Dalet
Dalet is built for broadcasters, newsrooms, and playout operations. Core is built for film and TV studios managing production assets across active productions, franchise libraries, and downstream business teams, built on Sohonet’s deep experience supporting major studio workflows across Marvel, Netflix, HBO, and every major Hollywood studio.
- Built for film and TV studio production, not broadcast news operations
- Franchise asset management, WIP, and governed studio distribution
- Trusted by Marvel, Netflix, HBO, and every major Hollywood studio
Broadcast MAM and studio PAM are different problems
Broadcast workflow platforms are designed for the pace, ingest patterns, and distribution requirements of newsrooms and broadcast operations, rapid content throughput, playout integration, and live event workflows. Film and TV studio production asset management has fundamentally different requirements, franchise continuity, multi-year asset persistence, and studio IP governance.
Broadcast operations vs studio production
Dalet's architecture optimises for newsroom throughput, scheduled playout, and broadcast delivery chains. Studio production teams managing franchise assets across multiple productions, distributing pre-release content to licensing and marketing partners, and maintaining decades of IP require a different platform architecture entirely.
News MAM vs franchise PAM
News asset management focuses on story-centric content with short lifecycles. Production asset management handles assets that may be commercially valuable for years, franchise elements, licensed footage, marketing assets, with the chain-of-custody and access governance that long-term IP management requires.
Broadcast complexity vs studio accessibility
Broadcast MAM platforms carry the configuration complexity needed to support highly automated newsroom workflows. For studio production teams that need to find, review, approve, and distribute assets quickly across productions, that complexity is overhead that Core doesn't impose.
Built for studio production: franchise to first frame
Core is purpose-built for the film and TV studio environment, the use case that broadcast MAM platforms weren't designed to serve.
Core manages assets across multiple concurrent productions, franchise libraries, and business teams, with the metadata models, search architecture, and permission structures that studio IP management requires. Not a broadcast playout system, not a newsroom tool.
MPA-aligned infrastructure, forensic watermarking, granular access controls for downstream partners, and full audit trails from creation to distribution. The security posture required by major studio procurement, built in, not configured in.
Marvel, Netflix, HBO, and every major Hollywood studio trust Core for production asset management. Backed by 24/7 white glove support from Sohonet M&E specialists, not a broadcast or newsroom support team.
Trusted by the world's leading studios and productions
Core vs Dalet: studio PAM vs broadcast MAM
| Feature | Sohonet | Dalet |
|---|---|---|
| Primary market | Film and TV studios, franchise, production WIP, studio IP management | Broadcasters and newsrooms, news production, playout, sports |
| Franchise and multi-production management | Designed for multi-season franchise asset continuity across productions | Broadcast and news asset workflows, not designed for franchise studio use |
| Broadcast/news workflow | Not a broadcast platform, Core does not serve newsroom or playout use cases | Industry-leading broadcast MAM, Fox, BBC, PBS, major news organisations |
| Studio trust | Marvel, Netflix, HBO, every major Hollywood studio | Broadcaster trust, Fox, BBC, sports organisations |
| Security posture | MPA-aligned, forensic watermarking, studio procurement standard | Broadcast compliance and enterprise security |
| 24/7 M&E studio support | 24/7 white glove Sohonet M&E specialist support, production context | Enterprise and broadcast support |
The studio production platform behind Hollywood
100%
Major Hollywood Studios
30 years
In M&E infrastructure
19
Countries covered
24/7
White glove M&E support
- Trusted by Marvel, Netflix, HBO, and every major Hollywood studio
- MPA-aligned infrastructure, forensic watermarking
- Franchise and multi-production asset persistence
- Governed downstream distribution to marketing, licensing, and vendors
"Core is an important part of the modern pipeline we created at the studio. It is what keeps all our lines of business in sync with the studio and our productions. I couldn't imagine managing what we do without it."
Randy McGowan
VP, Marvel Studio Operations – Marvel Studios
See studio production asset management built for film and TV
Book a Core demo. We'll show you the platform through the lens of a film and TV studio, franchise management, production WIP, and governed downstream distribution.
Trusted by Marvel, Netflix, HBO, and every major Hollywood studioCommon questions
We're a studio that also produces broadcast content, can Core handle both?
Core manages production assets for film and TV studios, including content that ultimately goes to broadcast. The platform doesn't handle broadcast playout or newsroom workflows, those remain with broadcast-specific tools. But the production asset management and downstream distribution that precedes broadcast delivery is exactly Core's use case.
How does Core handle long-form versus episodic production structures?
Core supports both, feature productions, episodic series, and franchise libraries are all handled within the same platform architecture. The metadata and permission models adapt to the production structure rather than requiring a separate deployment for each format.